Hotels.com
Thanks, Captain Obvious. A ubiquitous statement that our team at Crispin Porter + Bogusky hijacked for Hotels.com, positioning the online booking site as the obvious choice. We created the award-winning, iconic character Captain Obvious who had a successful run until perhaps overstaying his welcome.
Year
2013
Client
Hotels.com
Agency
Crispin Porter + Bogusky
Project Summary
National integrated campaign
ECD: Dan Donovan
CD: Matt Talbot / Andrew Lincoln
ACD / AD: Jamin Duncan
ACD / CW: Graham McCann
AD: Bryan Lee / Marc Wilson / Matt Lowber
CW: Stephen Dalton / Ross Saunders / Aaron Cathey
DIR: Stacy Wall